A broadcast graphics package for World's Greatest Dancers Top 50, a countdown of music videos featuring awesome dancing voted for by viewers and shown on Channel 4's music channel, 4Music.
A rag-tag bunch of clockwork robots on their way to a dance contest in an environment made of toys, street furniture and bits of electronic junk, as if someone had built it out of stuff they found in their garage. The robots ('Crunk', 'Grace', 'Ladybot' and 'Tracksuit') are based on hip-hop/modern pop culture references, some more obvious than others. Deliverables included a title sequence, bumpers, numbers from 50-1, onscreen straps and bugs and elements for the promo.
Client: Channel 4
Directed and animated by Neil Grunshaw
Producer: Dani O'Keefe
Sound design: Box Of Toys